Yury Molodtsov Yury Molodtsov
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The State of Media 2026

The State of Media 2026

In 2026, first-time founders don't want to get on TechCrunch. They want TBPN.

Mar 26, 2026
Founders Need Better PR

Founders Need Better PR

Most startups ask for coverage before they have a story. Here is how to build a hook journalists and customers can understand.

Jan 13, 2026
The Broken Promises of Substack

The Broken Promises of Substack

Substack promised independence, but has evolved into another platform playing the same game as everyone else. The crab always becomes a crab.

Aug 21, 2025
IMAX is a Superbrand

IMAX is a Superbrand

Superbrands create and control key technology allowing them to break the common laws of branding and put themselves forward. Here's how IMAX put an intro in front of every movie.

Jul 14, 2025
Ads and the Privacy Panic

Ads and the Privacy Panic

There's an ongoing moral panic about targeted ads expressed in the "surveillance capitalism" term that has little to do with reality.

Jul 7, 2023
How to Start a Personal Blog

How to Start a Personal Blog

A practical guide to starting a personal blog you can keep for years, without depending on social platforms or fragile tools.

Feb 19, 2023
Why I Dropped Apple Watch for a Mechanical Watch

Why I Dropped Apple Watch for a Mechanical Watch

I’ve always been into watches and for the last 5 years, since Series 2, I’ve been almost exclusively wearing an Apple Watch. Recently I pulled a trigger on a mechanical timepiece I wanted a long time ago and have been enjoying it since.

Jan 12, 2022